How Online Business Mentoring Helped “Onlayn Hamshira” Scale Home Healthcare in Uzbekistan

In Uzbekistan, many families still struggle to access timely and reliable healthcare at home. Elderly patients, infants, and busy working parents often spend significant time, effort, and extra expenses to visit clinics.

“Onlayn Hamshira is a digital health platform that connects patients with verified nurses and doctors who provide professional home-care services. Through our Android/iOS apps and Telegram WebApp, users can order services in just a few clicks and transparently view indicators, prices, and reviews”, explains Islomjon Oripov, founder of Online Hamshira.

Today, the startup works with 230+ certified medical specialists and has completed more than 7,100 home-care visitsacross several cities in Uzbekistan.

At the early stage, the team encountered several challenges:

• Building trust in a completely new service model

• Explaining why legal and transparent home-care services cost more than informal alternatives

• Managing operations across multiple cities with a small team

They also struggled with pricing, understanding unit economics, and balancing affordability for families with sustainable income for medical professionals.

Through Micromentor — the world’s largest free online business mentoring platform, introduced by the EBRD — the founders connected with experienced mentors who helped them analyze their startup from a more strategic perspective.

Together, they refined their pricing model, clarified their value proposition for partners, and identified the most important growth metrics.

After the mentorship, the founders highlighted several improvements:

• “Our financial planning improved significantly,” the founders noted. They began tracking unit economics per service much more accurately.

• “We strengthened our partner strategy,” they explained, sharing that the team started preparing integrations with major platforms such as Click Super App and Hambi.

• “We also focused heavily on product stability and user experience,” the founders added. As a result, the startup reached 7,000+ app users and began consistently maintaining 20–30 daily orders.

Onlayn Hamshira plans to expand to new cities such as Samarkand and Kokand, and later to other regional markets. They aim to deepen integrations with large digital ecosystems, attract new investment, and introduce additional specialized services such as diagnostics and remote monitoring.

Their long-term vision is to make safe, reliable, and affordable home healthcare accessible to every family — beginning in Uzbekistan and scaling beyond its borders.